Leveraging Customer Reviews for Business Branding

May 6, 2016/in Uncategorized/by Greg Swanson

The vast majority of people, including you and I, read customer reviews before buying a product. We place a lot of importance on what others are saying about a product or website based on their previous experiences. So it’s a given that product ratings, reviews, comments and feedback given on social media sites can affect your business massively. Considering the influence such user-generated content has on your buyers, it is no surprise that customer reviews are considered as the “new frontier in word of mouth marketing,” especially for B2B companies. According to a TechValidate research, 94 percent of marketing and …

The Native Ad Report: Revenue forecasts and top drivers

May 6, 2016/in Uncategorized/by Greg Swanson

Original story at Business Insider

By 2021, native display ad revenue in the US, which includes native in-feed ads on publisher properties and social platforms, will make up 74% of total US display ad revenue, up from a 56% share in 2016, according to new BI Intelligence estimates based off historical data from the Interactive Advertising Bureau (IAB) and PwC, as well as IHS. The rapid uptick in native’s share of display ad revenue can largely be attributed to the dominance of social platforms like Facebook and Twitter — which were early champions of native and rely almost entirely on native formats — as well …

How Will Today’s Mobile Marketing Push Alter Your Budget?

August 25, 2015/in Uncategorized/by Greg Swanson

CMO.COM

4 days ago — mentions

by Solomon Thimothy Founder And CEO OneIMS and Clickx While traditional marketing budgets may have included Web site, print, TV, radio, and…

Must-read content marketing and social media blogs

August 15, 2015/in Uncategorized/by Greg Swanson

LISTLY

2 days ago — 4 mentions

This is where I go for content marketing and social media ideas and inspiration. Access thousands of our most recent online marketing…

How To Create A Killer Social Media Marketing Strategy

August 15, 2015/in Uncategorized/by Greg Swanson

THE FRIED SIDE

3 days ago — 8 mentions

If you’re looking for the best way to improve your marketing ROI, develop and implement a social media marketing strategy to your setup. It…

Guarantee Digital and NextStep.media — like digital rocket fuel

July 19, 2015/in Uncategorized/by Greg Swanson

JULY 19, 2015 /

NextStep.media and Guarantee Digital have partnered to create a a new company: Strategic.Digital (S.D).

In addition, the new partnership has strategic marketing agreements with ItzDigital.com, a subsidiary of 10/13 Communications, and the technology company, OneBoat.com.

Strategic.digital’s powerful sales and training program lead to increased multi-media revenue while improving the digital fluency of your sales staff. This is a comprehensive end-to-end strategic sales program that delivers sustainable recurring revenue powered by your newly Certified Sales Team.