Is Your Native Advertising Ruled by Metrics That Matter?

CONVINCE AND CONVERT: SOCIAL MEDIA STRATEGY AND CONTENT MARKETING STRATEGY 19 days ago — 19 mentions Let’s face it: Most people would rather glance at vibrant images than trudge through a sea of copy. Savvy marketers are capitalizing on… http://www.convinceandconvert.com/digital-marketing/native-advertising/

21 Content Marketing Predictions for the 2nd Half of 2015

THE CONTENT STRATEGIST 9 days ago — 24 mentions One of my favorite annual activities at Contently is rounding up predictions from across our company about what will happen in content… http://contently.com/strategist/2015/07/09/21-content-marketing-predictions-for-the-second-half-of-2015/

How to Achieve Mind-Blowing Content Marketing ROI

How to Achieve Mind-Blowing Content Marketing ROI  CLICKZ 2 days ago — 9 mentions Focusing on your blog and native advertising – and being more like KISS – are just a few tips Jason Miller, senior content marketing manager… http://www.clickz.com/clickz/news/2417735/how-to-achieve-mind-blowing-content-marketing-roi-czlsf

Super Tips Round Up on Content Marketing

CURATIONSUITE.COM a day ago — 5 mentions We have a barn burner of a content marketing round up this week. From tips on writing, advice on conversion, to generating ideas. This week… http://curationsuite.com/content-marketing/super-tips-round-up-on-content-marketing/

7 Ways to Use Facebook Native Video to Better Connect With Your Fans -Social Media Examiner

SOCIAL MEDIA EXAMINER 4 days ago — 104 mentions When you publish videos to Facebook, the result is high visibility and a greater likelihood of engagement. In this article I’ll share seven… Read the story here!- http://www.socialmediaexaminer.com/facebook-native-video/

This Week in Content Marketing: Upworthy’s Big Move Combining Content and Data

CONTENT MARKETING INSTITUTE 13 hours ago — 20 mentions PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. In this episode, Robert and I applaud… Read the full story here: http://contentmarketinginstitute.com/2015/07/upworthy-combining-original-content-data/

Comparing the ROI of Content Marketing and Native Advertising

HARVARD BUSINESS REVIEW 12 days ago — 162 mentions Many companies today rely on content marketing and native advertising to gain visibility for their brand — after all, 70% of people say… Read more here- https://hbr.org/2015/07/comparing-the-roi-of-content-marketing-and-native-advertising